Love Your Heart Advertising



Working Together to Better Serve our Diverse Communities

Share your thoughts on our advertisements from Love Your Heart 2024. Your feedback is important. Input from the community can improve our messaging to make it more effective and better reflect the culture, ideas, and communication styles of our diverse focus audiences.



Where Your Help Is Needed



Select one of the forums below to review the messaging and ads for different focus groups (FORUM 1-5).
#2
Within the forum, click “Go to Discussion” and provide your feedback in the comment section.


Jump to Section:

Forum 1: General Ads and Messaging

Forum 2: Hispanic/Spanish-speaking

Forum 3: Black/African-American

Forum 4: Asian American and Pacific Islander

Forum 5: Rural Community



Working Together to Better Serve our Diverse Communities

Share your thoughts on our advertisements from Love Your Heart 2024. Your feedback is important. Input from the community can improve our messaging to make it more effective and better reflect the culture, ideas, and communication styles of our diverse focus audiences.



Where Your Help Is Needed



Select one of the forums below to review the messaging and ads for different focus groups (FORUM 1-5).
#2
Within the forum, click “Go to Discussion” and provide your feedback in the comment section.


Jump to Section:

Forum 1: General Ads and Messaging

Forum 2: Hispanic/Spanish-speaking

Forum 3: Black/African-American

Forum 4: Asian American and Pacific Islander

Forum 5: Rural Community

Discussions: All (5) Open (5)
  • Main Messaging

    • Talking with your loved ones about health can be difficult but high blood pressure puts you at risk for heart disease and stroke. 
    • Know your numbers and learn what they mean with a FREE blood pressure screening!
    • Get Your Blood Pressure Checked. 
    • Visit LoveYourHeartSD.org for more information. 


    Statistics

    • Heart disease is the second leading cause of death in San Diego County. 


    Ads

     


    Discussion Topics

    1. How does the language and tone make you feel? 

    2. Do the images genuinely represent the community? 

    3. Does the messaging inspire you to take any action about your blood pressure?

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  • Main Messaging

    • Remind loved ones it's easy to take the first step to better heart health. Recuérdele a sus seres queridos que es fácil tomar el primer paso para mejorar la salud de su corazón.  
    • Get Your Blood Pressure Checked. Revise su presión arterial.  
    • Visit LiveWellSD.org/HispanicHeartHealth for more information. Visite LiveWellSD.org/HispanicHeartHealth para obtener más información.


    Statistics


    Ads



    Discussion Topics

    1. How does the language and tone make you feel? ¿Cómo te hace sentir el lenguaje y el tono?

    2. Do the images genuinely represent the Hispanic community? ¿Las imágenes representan genuinamente a la comunidad hispana?

    3. Does the messaging inspire you to take any action about your blood pressure? ¿El mensaje te inspira a tomar alguna medida con respecto a tu presión arterial?



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  • Main Messaging:

    • Talking with your loved ones about health can be difficult, but high blood pressure puts you at risk for heart disease and stroke.
    • The only way to know if you have high blood pressure is to have it checked, because most of the time there are no obvious symptoms. 
    • Remind your family to get checked and understand what your numbers mean.
    • Get Your Blood Pressure Checked. 
    • Visit LoveYourHeartSD.org/BlackHeartHealth for more information. 


    Statistics:


    Ads:

      


     




    Discussion Topics:

    1. How does the language and tone make you feel?

    2. Do the images genuinely represent the Black/African-American community?

    3. Does the messaging inspire you to take any action about your blood pressure? 

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  • Main Messaging: 

    • Talking with your loved ones about health can be difficult but it is an important conversation to have. 
    • Remind your loved ones it's easy to take the first step to better heart health.
    • Get Your Blood Pressure Checked. 
    • Visit LoveYourHeartSD.org/AAPIHeartHealth for more information.


    Statistics:


    Ads:


     Discussion Topics:

    • How does the language and tone make you feel?
    • Do the images genuinely represent the AAPI community?
    • Does the messaging inspire you to take any action about your blood pressure? 
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  • Main Messaging:

    • Individuals in rural communities have a higher risk of heart disease. Remind loved ones it's easy to take the first step to better heart health. 
    • Get your blood pressure checked. 
    • Learn more at LiveWellSD.org/RuralHeartHealth


    Statistics:

    • In San Diego County, heart disease is the second leading cause of death in the East Region and unincorporated areas.
    • According to the American Heart Association, people who live in rural communities live an average of three years fewer than urban counterparts and have a 40% higher likelihood of developing heart disease (14.2%) compared with their counterparts in small metropolitan (11.2%) and urban (9.9%) areas, a gap that has grown over the past decade. Data from the Centers for Disease Control and Prevention also demonstrates that Americans living in rural areas have a higher risk of heart disease and stroke.


    Ads: 




    Discussion Topics: 

    1. How does the language and tone make you feel?
    2. Do the images genuinely represent the Rural community?
    3. Does the messaging inspire you to take any action about your blood pressure? 
    Quick Reply
    Reply notification settings
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    Didn't receive confirmation?
    Seems like you are already registered, please provide the password. Forgot your password? Create a new one now.
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Page last updated: 21 May 2024, 03:34 PM